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How to turn of the campaign optimisation 

This article is relevant for: All subscriptions

Before reading this article please check out this article if you don't know how the campaign optimisation of Future Demand works and what it is: Future Demands campaign optimisation engine 

Turning of the campaign optimisation in the WebApp means that this campaign would not get deactivated/paused anymore on a campaign level and on an ads level the campaign optimisation will not continue testing and deactivating/activating ads. 

If you would like to deactivate the campaign optimisation follow these steps:

  1. Go to Wave
  2. Click on the campaign where you want to turn of the campaign optimisation
  3. Click on the three dots no the top right
  4. Turn of the campaign optimisation in the WebApp by moving the slider to the left. If you want to turn it on again just move it back to the right so that the slider is blue.

Screenshot 2024-12-31 at 11.25.54